YouTube Channel will not be able to make money until channel reaches 10k views
"We will no longer serve ads on YPP videos until the channel reaches 10k lifetime views. This new threshold gives us enough information to determine the validity of a channel.It also allows us to confirm if a channel is following our community guidelines and advertiser policies," said YouTube in a blog post.
By keeping the threshold to 10k views, we also ensure that there will be minimal impact on our aspiring creators. And, of course, any revenue earned on channels with under 10k views up until today will not be impacted, the post added.
After a creator hits 10k lifetime views on their channel, the company will review their activity against YouTube policies and if everything looks good, channel will be added to YPP and will begin serving ads against their content.
YouTube says this requirement is designed to help discourage scam artists and content creators that violate YouTube policy from making money off the platform, the company said in a blog post .
"In a few weeks, we'll also be adding a review process for new creators who apply to be in the YouTube Partner Program. After a creator hits 10k lifetime views on their channel, we'll review their activity against our policies," Ariel Bardin, YouTube's VP of product management, said in the blog post. "If everything looks good, we'll bring this channel into YPP and begin serving ads against their content. Together these new thresholds will help ensure revenue only flows to creators who are playing by the rules."
